Thursday, August 15, 2013

Globe sustains leadership in postpaid with double-digit growth in revenues, subscriber base

Posted By: Sarah Jean - 3:00 AM

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Globe Telecom maintained leadership in postpaid amidst the intense switching drive of its competitors after the segment posted double-digit growth in revenues and subscriber base in the first half of 2013, providing solid contribution to the company’s overall mobile business.

“Globe Postpaid sustained its robust performance during the first half of the year on the back of our fully-customizable and best-in-class postpaid plans, exclusive device offers, and expanded sales channels reaching out to more subscribers,” said Raul Macatangay, Head of Globe Postpaid Business and Devices.

Postpaid revenues as of end-June 2013 stood at P13.1 billion, up 20% from previous year’s P10.9 billion and 10% more than the 2nd half of 2012 at P11.9 billion. Postpaid revenues now account for 37% of total mobile revenues, up from 33% in 1H12, as subscriber build-up continues.

The segment’s subscriber base likewise grew in double-digits year-on-year. Postpaid subscribers for the first semester of 2013 totaled 1.9 million, an 18% increase from previous year’s 1.6 million. Postpaid gross acquisitions for the first half of the year were over 348,000 subscribers, up by 18% from over 294,000 as of the first half of 2012. On the other hand, net incremental postpaid subscribers were 160,715, an 11% growth from 144,897 a year ago.

To drive switching and attract new postpaid customers, Globe Postpaid unveiled its Best-Ever mySUPERPLAN, a next-generation postpaid plan with fully-customizable plan components, combos and boosters, a plan value almost twice the value of prepaid load, and more contract periods to choose from ranging from 6, 12, 18, and 24 months. With the Best-Ever mySUPERPLAN, subscribers get the ultimate flexibility in creating a postpaid plan that best fits their needs, lifestyle, and budget.

Just recently, Globe Postpaid also launched its most extensive array of device offerings all available for free at Plan 499 in response to the growing demand for affordable smartphones in the country. At Plan 499, subscribers can avail of a free device of their choice, ranging from Android devices Samsung Galaxy S Duos or CloudFone 501D, Windows phones Nokia Lumia 520 or Huawei Ascend W1, a BlackBerry 9320, or a CloudPad and CloudFone 352g bundle.

Strengthening its after-sales services, Globe Postpaid also introduced Gadget Care, a pioneering mobile phone protection program that safeguards devices against theft and accidental damage.

“From fully-customizable plans, world-class and exclusive devices, innovative and value-for-money postpaid deals, to a differentiated customer experience, Globe Postpaid will remain the benchmark for postpaid in the country,” added Macatangay.


To know more about Globe Postpaid and its offers, visit www.globe.com.ph/postpaid or call the Globe Sales Hotline at 730-1010.

About Sarah Jean

Techism is an online Publication that complies Bizarre, Odd, Strange, Out of box facts about the stuff going around in the world which you may find hard to believe and understand. The Main Purpose of this site is to bring reality with a taste of entertainment

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