Globe Telecom launched a campaign
to address continuing proliferation of unsolicited promotional materials sent through
short messaging service or text messages, commonly known as text spams, which
many subscribers find to be annoying and bothersome.
To help reduce, if not eliminate,
text spams, the telecommunications provider has put in place several channels
through which subscribers can report text spams, saidYolyCrisanto, Globe Head
of Corporate Communications.
Subscribers may report via the
Globe website through Talk2Globe Chat (http://chat.globe.com.ph); send a
message through Globe Contact Form (http://globe.com.ph/talk2Globenow) and by
tweeting @Talk2GLOBE on Twitter.
Subscribers can put in the number, the exact message, and the time and
date the text spam was received. Numbers that are reported to be source of text
spams are first sent warnings and those that are persistent source of text spams
are deactivated from the service, Crisanto said.
While the company takes utmost care
in safeguarding data, records and documents gathered in the process of
conducting business, subscribers should also take caution in writing down any
personal information including mobile phone numbers. “Anyone who has access to
numbers can create a database. Collection of numbers can come from registration
to events and websites, prepaid loading from sari-sari stores, to text validation
of mobile apps, and more. Major sources can be mobile marketing companies, app
and web developers, load merchants, private and public establishments as well
as through mobile generator programs,” she said.
Globe Telecom also disputes an
online report that telcos sell customer numbers to database marketing
companies. “Our valued subscribers can rest assured that we treat customer
numbers with utmost confidentiality in line with the company’s security
policy,” Crisanto emphasized. “We are aware and take note that spam text
messages continue to cause inconvenience to many of our subscribers We want to
assure our customers that we are committed in our drive against text spams,”
she added.
Many subscribers complain of
getting an average of 5 to 10 text spams a day. Spam messages are usually sent
by prepaid numbers as they are untraceable and are easily disposable. Spammers
also don’t need to specific numbers to send spam messages to as they make use
of USB GSM modems and they spam number ranges.
The National
Telecommunications Commission had previously issued a memorandum circular
prohibiting any unauthorized broadcast messaging services. The memorandum
provides that any individual or business entity who wants to send broadcast
messages needs to register first with the NTC for authorization. Legitimate
text blasts approved by the regulating agency are properly identified and do
not carry 11-digit numbers.